NEW BRAND: Clinically tested + completely sustainable = CODEX BEAUTY LABS

The new green beauty brand Codex Beauty Labs The natural cosmetics scene has been gripped by Codex Beauty - barely on the market and already praised and acclaimed several times in Vogue and many other magazines! That sounds good, but what is Codex Beauty actually all about? 

One thing is very clear: Codex Beauty Labs is more than just clever marketing. When we analysed whether the brand fits into the BIOMAZING portfolio, two points in particular caught our eye, which are so strong and distinctive that I was surprised: 

Clinical tests + real sustainability 

1. Clinically proven efficacy 

Natural cosmetics can smell great, be beautifully packaged and feel wonderful on the skin - but do they really do what we expect them to do and what they are advertised to do? If Codex Beauty Labs claims that a product does A or B, then this is proven and a fact. The brand carries out clinical tests and publishes the results. This is 100% transparent and you can see for yourself. You want to know what percentage of improvement or change the product has brought about in what percentage of test subjects? A product that cannot demonstrate any extraordinary effect is simply not launched. 

Tip: We have listed the top results for each product in the product description in the BIOMAZING online shop. For example: 100% of users of Codex Beauty Labs Bia Skin Superfoods have noticed a reduction of 40% in their dry and flaky skin! 

2. Comprehensive sustainability 

Today, every brand claims to be sustainable. We scrutinise sustainability very closely, ask a huge number of questions and have certain criteria that must be met for a brand to satisfy our sustainability criteria. 

Codex Beauty Labs scrutinises every step of its operations in its sustainability analysis. All product packaging is made from CO2-reducing polythene (from renewable sugar cane) and all cartons are PEFC-certified. Everything is completely recyclable. The CO2 footprint in shipping and distribution has also been minimised as much as possible and is constantly being improved. 

The microfilm of the skin  

Codex Beauty Labs focusses on maintaining or restoring the skin's microbiome. When the bacterial world on the skin gets out of balance, this leads to skin problems that can become very stubborn and unpleasant. It is a real challenge to create effective skin care that does not interfere with the skin microbiome. Codex Beauty Labs uses fermented and biotech ingredients to support the skin microbiome. These are combined with microbiome-friendly plant extracts. The Codex proprietary preservation system is even food grade. It is exciting that Codex Beauty also deliberately consults ethnobiologists to learn more about the specific scope of action of the rare plants. 

Sounds complicated? It is a bit - but Codex can do it really well! 

My personal favourite: Bia Skin Superfood - the hero product 

The Codex Beauty product that really stands out for me is Bia Skin Superfood. This cream is not too heavy, but extremely nourishing. A real SOS product, especially for very dry, irritated, flaky skin. Skin Superfood provides long-lasting moisturisation to improve the feel of the skin in everyday life - on the face, but also on the hands or body. The skin barrier is demonstrably protected and can slowly regenerate. This ensures healthier, more resilient skin in the long term. A significant improvement in the appearance of the skin has also been clinically proven.

I was really surprised when I applied the Skin Superfood to a small burn - the next day in the morning there was nothing left to see! I was completely amazed - and even more convinced of how potent Codex products are.

The Tests of Codex Beauty Bia Skin Superfood have shown, among other things:

• 100% of users say their flaky skin has reduced by 40.5%
• 90% of the users were able to determine a 42.5% increase in the skin's moisture content during a measurement