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Bettina Judith Springer is the face behind FINE - the yoga teacher and curator is the founder and developer of the brand. Her aim was to create a deodorant that harmonises her "three obsessions" - health, smell and beauty - while still being effective. The idea was born in 2015 and Deo Cream was launched a year later.
FINE products are free from aluminium salts, nanoparticles, parabens and petrochemicals as well as preservatives, colourings, fillers and artificial fragrances. Instead, the products are based on the purest natural ingredients, which are carefully selected and gently processed. Effective, fragrant and attractively packaged, FINE combines a love of nature, health and aesthetics in equal measure.
